Comparison ยท Clippr vs Firebase Dynamic Links

The modern replacement for a deprecated service.

Google shut Firebase Dynamic Links down. If you're still on it, your links stopped resolving. Clippr is what you'd build today if you were starting from a clean repo โ€” same primitives, plus attribution on top.

Quick verdict

If you were using FDL, you needed somewhere to land. Clippr is the natural next step โ€” same Universal Links / App Links setup, similar SDK shape, plus the attribution layer FDL never had. Migrations typically take a few hours, not a sprint.

Feature comparison

What stayed the same. What got better.

Feature
Clippr
Firebase Dynamic Links
Service status
Active
Shut down
Universal Links and App Links
โœ“
โœ“
Deferred deep linking
โœ“
โœ“
Short URLs / branded subdomains
โœ“
page.link only
Custom domains
Included
โ€”
UTM / campaign attribution
โœ“
UTM passthrough only
Revenue events and ROAS
โœ“
โ€”
SKAdNetwork conversion values
โœ“
โ€”
Install referrer (Android)
โœ“
โœ“
Native SDKs (Swift, Kotlin, Dart)
โœ“
โœ“
Analytics dashboard
โœ“
Firebase console
Open-source SDKs
โœ“
โ€”
Public REST API
โœ“
Limited

What you keep. What you gain.

If you came from FDL, this is the version of FDL you wished you had.

What's similar

We deliberately kept the surface shape close to FDL so the migration isn't a rewrite.

  • Universal Links and App Links work the same way
  • Deferred deep linking โ€” store-install path โ†’ SDK on first open
  • SDKs in Swift, Kotlin, Dart that feel familiar
  • Free tier you can drop in without a procurement call
  • Install referrer for Android attribution

What's new

The things FDL never did, that you needed anyway.

  • Real attribution โ€” campaign, source, medium tied to every click
  • Revenue events and ROAS by source โ€” not just install counts
  • SKAdNetwork conversion values handled in the SDK
  • Custom domains โ€” your brand on your links, not page.link
  • A dashboard you'd actually open daily
  • Public REST API โ€” automate everything
  • And it isn't being shut down next year

Migrate in an afternoon.

If you still have FDL code in your repo, it's already dead code. Replace it with something supported.